How To Download and Save TikTok Video Ads From The TikTok Creative Center?

This article will guide you on the most effective method to save advertising inspiration from TikTok and the TikTok Creative Center.

Since 2019, TikTok has permitted companies to independently run ads on its platform. As TikTok continues to gain popularity at an astonishing rate, it has emerged as the fastest-growing advertising platform, distinguished by its unique ad style.

While TikTok's ad platform is not as mature as Facebook's, it is rapidly introducing new features, including the TikTok Creative Center, also known as the "TikTok Ad Library," which serves as its equivalent to Facebook Ad Library, also known as the "Meta Ad Library. The primary purpose of the TikTok Creative Center is to discover highly effective advertising creatives that can be used as inspiration.

Unlike the Facebook Ad Library, the TikTok Creative Center lacks the ability to search by keywords or brand name. This limitation makes it particularly challenging for e-commerce stores advertising on TikTok to track their competitors' ad creatives. However, the TikTok Creative Center showcases top ads and provides filtering options based on region, industry, campaign objective, source, duration, and format. Despite this limitation, it remains an excellent source of inspiration for TikTok ads, and all advertisers should utilize it.

Regrettably, if you are utilizing the TikTok Creative Center / TikTok Ad Library, you are unable to save video ads as inspiration for future reference or to share with your team.

This significant challenge leads to the question: How can I download video ads from the TikTok Creative Center / Ad Library?

Step 1: Locate the ads you wish to save from the TikTok Creative Center

To begin, open your browser and visit https://ads.tiktok.com/business/creativecenter/inspiration/topads/. From there, you can browse through the ads and select the ones you want to save. For instance, let's assume you want to filter the TikTok Ad Library to show TikTok ads targeted at the United States, in the Apparel & Accessories industry, with a duration of 10-20 seconds and the objective of driving conversions. This will help you find excellent ads promoting tapestries.

Perfect! It's great that you found a transition showcasing how the product arrives in the mail and how it looks when being used. Now, let's proceed to save and download the video ad from the TikTok Creative Center so that you can share it with a TikTok creator. However, please note that TikTok comments or other native engagement metrics are not displayed in the TikTok Ad Library.

Step 2: Saving the TikTok Link or Using the Denote Chrome Extension

There are two methods to save a TikTok video ad: by saving the TikTok link or by using the Denote Chrome Extension. Here's how you can proceed:

Option 1: Saving the TikTok Link(Coming Soon)

  1. Copy the URL of the TikTok video ad from the pop-up window in the TikTok Creative Center.
  2. Create a free account on Denote.co.
  3. Once you have an account, click on the "+ New Creative" button in Denote.
  4. Paste the copied URL of the TikTok ad into the provided field. You can save up to 5 ads at a time.
  5. Repeat the process for additional TikTok ad URLs you want to save.

Option 2: Using the Denote Chrome Extension

  1. Download and install the Denote Chrome Extension.
  2. When you visit the TikTok Creative Center and open an ad page, you will now see a "Save to Denote" button on the page.
  3. Click on the "Save to Denote" button, and a window will appear where you can select the board on Denote to save the ad.
  4. Choose the desired board and click "Save to Denote."

By following either of these options, you can save your TikTok ad inspiration to Denote. Additionally, Denote will also save other details from TikTok, including the TikTok ad copy, display format (vertical or horizontal), TikTok campaign objective, and advertising industry.

Moreover, with Denote, you have the ability to download the TikTok video directly to your computer, providing you with easy access to the saved content.

Step 3 (optional): Share your saved TikTok ads

Denote goes beyond just saving ads; it is designed for seamless collaboration. You can easily share boards with clients or colleagues using Denote. Here's how:

  1. After saving your TikTok ads to Denote, click on the "Share" button located in the top right corner of the board.
  2. This action will generate a unique link to your board that you can share with others.
  3. The person you share the Denote board with does not need to have a Denote account to access it.

By sharing your Denote boards, you can collaborate and gather feedback on the saved TikTok ads from others without any hassle.

Furthermore, Denote isn't limited to saving ads from the TikTok Creative Center. It also allows you to save ads from the Facebook Ad Library. This makes Denote a versatile platform for collecting ad inspiration, generating ideas, and collaborating with your creative team. Give it a try and explore its full potential!